Journalist Encounter - Annie Reid, Co-Editor at Angels & Urchins

Today sees our first journalist encounter entry for 2013 - our 'meet the media' blog campaign has been going extremely well and we have many more insightful journalists keen to help shed some light on all things media and PR so watch this space in the coming months!

Sublime PR was delighted to be able to interview Annie Reid, Co-Editor at one of London's top glossy parenting magazines, angels & urchins.  Here is what she had to tell us:

(Above): Annie Reid and Emily Turner are the founders of angels & urchins' magazine and website.

Sublime PR: What is your job title?

Annie: Co-Editor.

Sublime PR: What magazines/blogs do you currently write for?

Annie: angels & urchins (www.angelsandurchins.co.uk

Sublime PR: What is your PR pet peeve?

Annie: I don't understand why PR people do so many surveys...

Sublime PR: Do you prefer a phone pitch from PRs or an email?

Annie: Email.

Sublime PR: How many emails and/or phone calls do you receive from PR people every day?

Annie: About 100.

Sublime PR: How do you read the news - via newspapers, TV, radio or online?

Annie: Radio, online and The Week and weekend newspapers.

Sublime PR: What specific magazines and newspapers do you read?

Annie: Vogue, World of Interiors, The Guardian and the Weekend FT.

Sublime PR: Are you a regular tweeter and can PRs contact you via Twitter?

Annie: Yes, Twitter is good for me: @angelsurchins

Sublime PR: What is your top tip for businesses/PRs wanting to get coverage?

Annie: Ensure you have good photography.

Sublime PR: How important is a good image/video for a story?

Annie: Super important.

Sublime PR: What are your passions, interests and hobbies?

Annie: Theatre and art.